
"Gifting" the customer cannabis was a business model that was never going to last.
Selling a single cookie for $400 and then "gifting" the customer with an ounce of cannabis was a business model that was never going to last. Now that cannabis has been mostly-legalized in New York and New Jersey, several entrepreneurs came up with creative ways to try and skirt the laws prohibiting the unlicensed sale of cannabis by selling ordinary items and then "gifting" the cannabis to the customer. The attorney general decided to play nice with these companies (in my op